Sprintexx Digital Ad-Tech: Merging Data, Creativity, and Precision Advertising
Backed by Janus Koncepts Advertising, Sprintexx Ad-Tech transforms modern advertising. In this rapidly evolving digital world, advertising is no longer just about reach—it’s about relevance. Brands now demand sharper targeting, smarter insights, and faster execution. Here’s where Sprintexx makes the difference.
As the multi-dimensional ad-tech division of Janus Koncepts Advertising, Sprintexx integrates cutting-edge technology and strategic marketing expertise to deliver advertising that is smart, measurable, and performance-driven.
At the helm is industry expert Mr. Jai Sognai, a pioneer with more than 30 years of digital experience, whose leadership has guided Janus Koncepts into a trusted name in integrated marketing for over two decades. Sprintexx embodies his next big leap—combining strategic branding with advanced ad-tech.
What Makes Sprintexx Ad-Tech Different?
Sprintexx is a end-to-end advertising partner, managing everything from concept to conversion and retention. What distinguishes us is our ability to integrate:
? Data Intelligence
? Instant Ad Performance Tuning
? AI/ML-Driven Targeting
? Narrative-based Creativity
? Seamless Cross-platform Delivery
This fusion allows brands to go beyond impressions towards engagement and conversion.
Omnichannel Engine for Full-Funnel Advertising
1. Brand Marketing
We use integrated paid campaigns and strategy to build brand visibility and consumer trust—effectively setting the stage for long-term growth.
2. Digital & Performance Marketing
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All calibrated for performance and efficiency.
3. AI-Powered Advertising Infrastructure
Sprintexx is a data-driven platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—connecting intelligently across their digital journey.
4. Social Engagement Marketing
Impactful engagement through creators and communities on:
? YouTube
? Emerging platforms
We combine authenticity with scale to drive engagement and measurable outcomes.
5. Premium CTV and OTT Campaigns
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, allowing brands to reach premium audiences effectively.
6. Content-First Creative
Every strong brand is built on strong storytelling. We craft authentic, story-rich communication designed to enhance visibility and loyalty.
7. Real-Time Creative Personalisation
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? Sprintex DSP High-Resolution Delivery
? Multi-Device Formatting
leading to improved engagement and stronger performance.
Distinct Advantages of Sprintexx Ad-Tech
? India’s Largest Deterministic Audience Dataset
Access through partnerships with RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.
? Expansive Digital Reach
While walled-garden platforms wait for users, Sprintexx engages beyond platform boundaries across the open internet—maximising coverage and visibility.
? TV and Device Inventory Access
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme
? Cross-Media Audience Activation
We leverage data across internal, external, or third-party media—offering limitless adaptability.
? Integrated DSP with Programmatic Precision
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting
? AI-Powered Audience Segmentation
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns
? Fully Transparent Operations
We support all third-party trackers—delivering measurable accountability.
Why Brands Trust Sprintexx
Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation
Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value
And above all, our commitment to transparency, growth, and accountability.
Leadership Fueling Digital Growth
Mr. Jai Sognai, with vast experience across digital ecosystems, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding
His vision ensures Sprintexx leads the transformation in the rapidly evolving digital ecosystem.
Built for the Future of Advertising
Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI
As audience behaviours and technologies change, Sprintexx champions transparency and precision marketing.
Conclusion: Smarter, Sharper, Stronger Advertising
Whether your goal is building brand equity and measurable success—Sprintexx Ad-Tech is your trusted partner for growth and innovation.
Sprintexx Ad-Tech — In collaboration with Janus Koncepts.
Where Data Drives Insight.
Where Creativity Drives Action.
Where Tech Empowers Success.